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It's primarily category romance that demands an HEA ending. These publishers and writers seem to own the word "romance" now, but there is no doubt that many romance stories outside of category romance publishers do not have an HEA ending. They are not tragedies, they are romance stories, but no HEA.
Romeo & Juliet is a tragedy. It contains romance, but most tragedies do. So do most westerns and mysteries, for that matter.
If you want to write a romance that doesn't have an HEA, and that isn't a tragedy, just don't try to sell it to a category romance publisher.
Romeo & Juliet is a tragedy. It contains romance, but most tragedies do. So do most westerns and mysteries, for that matter.
If you want to write a romance that doesn't have an HEA, and that isn't a tragedy, just don't try to sell it to a category romance publisher.