Per The Wall Street Journal: [FONT="]women make up half of all gamers
I'm wondering that that means to game creators, y'know?
[/FONT]Female gamers made up about 48% of the game-playing public in the U.S. this year, according to a report recently published by the Entertainment Software Association, a U.S. game industry trade group.
That is up sharply from 40% in 2010. What is more, women over 18-years-old now represent a significantly larger portion of the U.S. game-playing population than boys under 18, a demographic that has traditionally been seen as a core target group for game companies. The ESA based its findings on a study of 2,200 U.S. households.
I'm wondering that that means to game creators, y'know?