I would only mention it if you know that agent or publisher is looking for NA. Otherwise, I would avoid the term in query letters.
I would only mention it if you know that agent or publisher is looking for NA. Otherwise, I would avoid the term in query letters.
I think New Adult is supposed to appeal to those who were voraciously ripping through Harry Potter, Twilight and The Hunger Games just a few years ago, i.e. New Adult exists as a term because the publishing industry said, "Hey--we need to hang on to those readers. They were lucrative."