Reader demographics

neicolec

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If you find any, let me know. I searched high and low and found a real dearth of data.
 

Old Hack

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Various publishers I've worked for have had various data sets: but I don't think I've ever seen them in the wild, and the information I do have is confidential so I'm afraid I can't share it here.

I would say, however, that one of the reasons it's rare is that it doesn't often prove to be useful. The information can't really be translated into a marketing opportunity. And if big publishers can't find a way to exlpoit it, I'm not sure that we (as writers) could either.
 

johnro

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Good point. Brings memory of my friend the Unitarian minister, who was on a radio talk show, explaining the Unitarian belief. A frustrated caller said, "Well, if you don't pray to Jesus and you don't pray to God, who do you pray to?" The minister thought for a minute and said, "I guess you'd have to say we pray 'to whom it may concern.'"

I guess I'll write to whom it may concern.